As digital marketing has become more prevalent throughout the industry, measurement approaches have tended to lean on what is easy to measure rather than what is most accurate. But now, with increased availability of digital media and healthcare data combined with emerging technologies, the most accurate measurement solutions are easy to implement and leverage as […]
There are key dynamics shaping the health care industry including a new inflection point to address the rising cost of care, the proliferation of consumerism and an unprecedented acceleration of […]
On March 1, 2018, the Massachusetts Executive Office of Health and Human Services launched a massive redesign to the Massachusetts Medicaid program, converting nearly 1.2 million members to an Accountable […]
Health systems today have moved to innovate their clinical strategy amidst market pressures, reform uncertainties and a push to a value-based care environment. However, the critical element of aligning their […]
Maintaining healthy operational revenue and margins in hospitals has become increasingly challenging; hence, most Academic Medical Centers (AMCS) are developing new revenue streams to supplement their traditional sources. Developing international programs and advisory services can be one of the ways AMCs can generate alternative revenue while extending their education, training and research missions. Using cancer […]
