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Webinar: International Collaborations as Part of AMC Strategy
December 12, 2019 @ 8:30 am - 9:30 am
Maintaining healthy operational revenue and margins in hospitals has become increasingly challenging; hence, most Academic Medical Centers (AMCS) are developing new revenue streams to supplement their traditional sources. Developing international programs and advisory services can be one of the ways AMCs can generate alternative revenue while extending their education, training and research missions.
Using cancer care as a case study, we will explore strategies around collaborating with the right international partners, ways that international collaborations create new relationships, strengthen existing ones and allows for sustainability in an ever-competitive environment. Some institutions have chosen to open facilities overseas, but there are other ways to extend the brand of an AMC through advisory services without significant capital investment and the associated risk.
Presenters: Evelyn Abayaah, MS, HMP & Mara Bloom, JD, MS
Evelyn Abayaah is the Program Director, International Programs and Advisory Services at Massachusetts General Hospital (MGH) Cancer Center, with oversight of MGH CC international programs and Advisory Services. Her previous roles have included Performance Improvement in the Center for Quality and Safety and Operational Efficiency projects in the operating room. Evelyn earned her Master’s of Science in Health Management and Policy, Bachelors of Science in Health Education at the University of Massachusetts, Lowell and a Bachelors of Arts in Journalism from the Ghana Institute of Journalism. Evelyn is past Chair of The Association of Multicultural Members of Partners.
Mara Bloom has served as Executive Director for the Massachusetts General Hospital (MGH) Cancer Center since 2009. She has oversight for the Cancer Center’s program development, clinical operations, clinical trials, and research programs, strategic planning, marketing and communications, and network and international development. Previously, Mara held several positions at New York-Presbyterian Hospital including, Director of the Oncology Service Line, Director of Operational Planning, and Director of Performance Improvement. She also worked at the New York City Health and Hospitals Corporation. Mara has a J.D. from the University Of Miami School Of Law and an MS in Management from the New York University Wagner School of Public Service. She currently serves as a Board Member for the National Comprehensive Cancer Network.
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