Webinar: The Importance of a Solid Reputation Management Strategy

In today’s “digital world”, the first opportunity for a hospital or practice to make a first impression is when a potential patient conducts an online search for a provider near them. Why is this first impression important? This is important for a provider because 72% of patients look up their providers online and almost 90% of those patients read online reviews to help determine which provider they will choose. A big percentage of patients make their healthcare decisions after searching online. It is important to have a solid Reputation Management solution in place to ensure you are presenting potential patients with a positive first impression of your healthcare facility.

Presenter: Cory Krueger

Cory Krueger is Vice President of Digital Marketing Solutions at PatientPoint. He has spent 23 years working with various marketing solutions that have been made up of a combination of print, reputation management, websites, SEM, SEO, social and other forms of digital marketing. He has worked extensively with almost any vertical imaginable and is now focusing on the Healthcare Industry. For the past 6 years, he has been working to connect healthcare providers to their patient base within the hospital and/or doctor’s office settings. PatientPoint provides a complete Reputation Management Platform that incorporates listings management, driving positive online reviews and multiple digital marketing solutions to encourage new patient growth.

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